Launch copy · Long Beach, CA · fixed fee

momentum

You built the product. We write the launch. Landing pages, announcement emails and messaging guides for indie software and DTC brands, delivered in ten business days.

Long-exposure light trails streaking across a blue-grey Long Beach dusk

pick a launch date. we'll write toward it.

landing pagesannouncement email sequencesmessaging guidesproduct namingwaitlist copylaunch-day send

Fixed-fee packages

pick your launch lift

Every package has one price, one deadline and two revision rounds. Choose the piece you need, or grab the full run and go.

01 · the full run

the launch bundle

Page, emails and guide written as one voice, so your launch day reads like a single push, not three freelancers.

  • Landing page, up to 8 sections$2,865
  • 5-email announcement sequence$1,725
  • Naming & messaging guide$2,140
$5,780 save $950 vs. separate Lock the bundle
Light trails sweeping across a laptop screen on a clean desk
02 · the page

landing page copy

Hero, proof structure, offer, objections, call to action. Ready to paste into Webflow, Framer or Shopify.

From $2,865Start the page
03 · the send

announcement email sequence

Five emails across a 14-day send window: tease, open, proof, last call, wrap-up. Subject lines and preview text included.

04 · the compass

naming & messaging guide

Name shortlist, one-line positioning, tone rules and a words-we-use list your whole team can follow.

05 · the quick fix

hero & offer teardown

A 60-minute call plus an annotated rewrite of your hero and offer. Launching Friday? Start here.

06 · not sure

talk it through

20 minutes, no charge. Tell us what ships and when; we'll point you at the package that fits.

A note from the desk

you get one first impression. we write it like it's the only one, then hand you the pieces to keep selling with.

— the desk at hallowell & voss, faust ave

A writer's desk lit by one lamp with soft light trails from a moving pen
The desk
3184 Faust Ave, Long Beach, CA. Two writers, one inbox.
Who we write for
Indie software teams and DTC brands about to ship.
Turnaround
Landing page in 10 business days from kickoff.
Revisions
Two full rounds baked into every fixed fee.
You walk away with
A Google Doc plus paste-ready blocks, labeled by section.
Billing
Half to hold your slot, half on delivery. Invoiced, no hourly meter.
Ribbons of rust and gold light curving across a blue-grey field

Ten business days, kickoff to live

from blank page to launch day

You move fast. The run is built to match: four stretches, each with a deliverable you can see.

  1. Day 0

    the kickoff call

    45 minutes. You walk us through the product, the buyer and the date. We leave with your real words, not a form's.

  2. Days 1–3

    the teardown

    We read your competitors, your reviews and your support inbox, then send a one-page positioning brief for a quick yes.

  3. Days 4–7

    the first full draft

    Every section written, every subject line tested against the brief. You read it in one sitting and mark what to push harder.

  4. Days 8–10

    revise, hand off, ship

    Two rounds, then final files labeled and ready to paste. You hit publish.

before you book

Is the fixed fee really fixed?

Yes. The price on this page is the price on your invoice. If scope grows, we quote the extra in writing before touching it.

What if the first draft misses?

That's what the two revision rounds are for. Mark it up, tell us where it falls flat, and we rewrite against your notes.

Can you write before the product is finished?

Yes, if you can describe what it does and who it's for. Waitlist pages and teaser emails are a common starting point.

Will you work with our designer or dev?

Absolutely. We deliver copy labeled by section so a designer can drop it into Figma or a dev can paste it straight into the build.

10
business days to a finished landing page
2
revision rounds in every package
1
fixed fee, agreed before we start
9–5
weekdays, a real person picks up

Book your launch

your launch date is waiting

Send us the date, the product and the one thing you want buyers to feel. We reply by the next business morning with a package and a start date.

Weekdays9am–5pm
WeekendsEmail us, we reply Monday
3184 Faust Ave, Long Beach, CA 90808Find the desk on Faust Ave →

tell us what ships

Name the product, the launch date and which package catches your eye.